

Dr. Anatoliy Gruzd Keynote Speaker

Generative AI in Computational Social Science: Opportunities and Challenges Ahead
Anatoliy Gruzd is a Professor at the Ted Rogers School of Management and the Director of Research at the Social Media Lab at Toronto Metropolitan University. As a computational social science researcher, he investigates how social media affects the way people and organizations communicate, collaborate, and share information, including misinformation. His expertise lies in studying online communities and social networks, as well as in developing new computational methods and tools to analyze public discourse across various domains. Most recently, he has been examining the spread of pro-Kremlin narratives, propaganda and disinformation related to the Russia-Ukraine war. Anatoliy’s innovative approach to studying social media has led to his being named a Canada Research Chair in 2015 and inducted into the Royal Society of Canada’s College of New Scholars, Artists, and Scientists in 2017.